The Art of Labelling by Blou and Rooi & Made by us
Ingrid Torán's and Irene Gavalda's talk at Soho House Barcelona

On september 12, at Soho House Barcelona, Ingrid Torán from Blou and Rooi and Irene Gavalda from Made by us, explained the punctilious process of research, conceptualization and visual development reflected in the design for Arconvert's last special paper collection.
Listen to the full conference here.
Ingrid Torán explained in detail three examples of the visual book “The brewery” focused on beer labelling design.
Irene Gavalda developed wine label designs for the visual book “Wine lovers Label collection” from the conceptualization realised previously for Artycom.
The Art of Labelling are conferences focused in packaging design and organized by Arconvert and ADG-FAD.