Bronze

Unit of Packaging and/or Label

Parking Beer

Client 
Mateo & Bernabé Alimentos Artesanos

Briefing

This client tests out a myriad of different beer recipes in his factory. And every time he crafts a new beer, it must be bottled and sold with a new name. So, the challenge was to create a simple image that could be reformulated for a new batch.

Proposal

And thus, the code commonly used in parking garages to help you remember where you parked you car: of a color and an animal. These monochromatic labels are an economical option so the client can make hundreds of different versions.

Contribution

If you plan on making many different home-brewed beers, also known as garage beer, you're going to need a name that can include all of them.

Production

1000 bottles each

Credits

Client 
Mateo & Bernabé Alimentos Artesanos
Art Director 
Daniel Morales, Javier Euba
Graphic Designer 
Daniel Morales, Javier Euba