Bronze

Graphic Design

Pamtumol

Briefing

The briefing was to reinvent a tradition. We decided to choose "pa amb tomàquet " as a gastronomic tradition of Catalan culture. It is present in almost every meal and, for the catalans, this is equal to home and origins.

Proposal

In times of economic crisis, many catalans had to emigrate worldwide. We know they miss their culture and we’ve created Pamtumol, a medicine that will help you to relieve the melancholy and will give you energy as if you were eating the real one.

Contribution

We thought that the project gives a poetic and original vision of the actual situation that we are living in Catalonia.

Production

If the product would exist, it would be sold as a medication or vitamin supplement.

Credits