Silver

Posters

La ville en vélo

Client 
Fête du Graphisme

Briefing

40 designers from around the world were invited to design a poster about the subject: "Celebrate the city". The poster was hanging in the Champs-Elysées and in different streets of Paris for 3 weeks.

Proposal

We realized that in french the words city and bike are almost equal with a simple change of letters. We used these words to design a sentence with an infinity of layers, to remember that on a poster we should always see something new at every glance.

Contribution

This poster SHOUTS, not in a minimalist way, the need to promote bicycling in the cities.

Production

For this limited edition in digital printing we used those colors that allow an effect similar to the direct ink. Moreover, the posters were printed on giant size to remind us the size that posters should be.

Credits

Client 
Fête du Graphisme