Bronze

Promotional Item

KONG

Client 
Dr3am distribución Company, THE DIAN FOSSEY GORILLA FUND INTERNATIONAL & GRACE GORILLAS

Briefing

Informational Brochure about the KONG project. KONG is a rum inspired by the habitat of gorillas. The brochure must specify the social action of the project and clearly describe the product.

Proposal

Natural textures, non-laminated paper and the use of gold stamping helps define the drink, conceived as liquid gold due to its high quality and colour.

Contribution

The brochure generates rapid brand awareness in a basic paper format. 

Credits

Author 
Eduardo del Fraile
Client 
Dr3am distribución Company, THE DIAN FOSSEY GORILLA FUND INTERNATIONAL & GRACE GORILLAS
Art Director 
Eduardo del Fraile
Graphic Designer 
Eduardo del Fraile, Nahuel Marín
Agency Producer 
Almudena Díaz
Creative Direction 
Eduardo del Fraile
Copy 
Ricardo de Santiago
Photography 
Raúl García, Eugenio Fructuoso, Belen de Azcárate