Silver

Branded Content

Filosofía Pipa

Client 
vibbo

Briefing

Vibbo is a platform to buy and sell second-hand products that could not stand out among the companies in the sector due to the strong competition. The objective was to increase their notoriety with a modest budget.

Proposal

Positioning vibbo as the app that really helps its users to sell, by doing something different:

THE FIRST INTERACTIVE VIDEOCLIP IN WHICH EVERYTHING IS ON SALE

Contribution

We released the official videoclip of the Nancys Rubias as an interactive entertainment piece full of vibbo users' objects ready to be purchased with a single click.

Production

We produced the official videoclip that Warner Music broadcast as any national hit. It got more than 6.4M views, 70% of which were complete!

Credits

Client 
vibbo
Art Director 
Luis Di Lascio
Technical Direction 
Álvaro Sandoval
Account Management 
Javier Navarro, Nuria Andrés, Mercedes Martínez
Agency Producer 
Juan Blanco (HelloBlua)
Copy 
Patri Pérez
Creative Team 
Tania Sanz, Desirée Garcia
Executive Creative Direction 
Xavi de la Cruz
Cinematography 
Kike Hernández
Executive Producer 
Juan Isasi, Leonor Mercader (Productor)
Film Editing 
Octavi Figueres
Film Director 
Daniel Etura
Production Company 
WON(D)ER
Other 
Postproducción: Rubén Dené, Montador: Álvaro Pineda, Project Manager Digital: Pablo Gómez
Production Manager 
Ignasi Giró
Web Developer 
Pepe Carnicero, Luis Cornejo