Gold

Art Direction in Typography

Enea

Client 
Enea

Briefing

To create a series of campaign pictures that communicates the values of the brand and of each individual product.

Proposal

Industry, nature and urban landscape are the scenarios that make up the world of Enea. The different products are pictured set in these scenarios to highlight the values of each. Salva Lopez conveys all this through powerful photographic language

Contribution

Shot in the factory’s surroundings, the photographs reflect the brand’s character and its strong connection with the territory.

Production

The use of real settings and natural light imbues the photographs with an honesty that fits in perfectly with the brand’s values.

Credits

Client 
Enea
Art Director 
Malva García Sawada, Daniel Ayuso
Photography 
Salva López