COME SEE YOURSELF

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COME SEE YOURSELF

Client 
Photoespaña

Briefing

PhotoEspaña, the most important photography festival in Spain, turned 20 in 2018. The organization asked us for a campaign capable of involving the consumer and reflecting the point of view of how photography has been present in our lives.

Proposal

“Come see yourself”. And ode to secondary characters who live in every picture. A campaign that invited people tto visit the festival to see 20 years of photography.

Contribution

We put the consumer in the center of the picture, introducing him as key part of its story. A different and  approach for a photo exhibition.

Production

The campaign highlights the viewer by showing him in some of the best pictures in the exhibition. 

Credits

Author 
SCPF
Client 
Photoespaña
Art Director 
Albert Morera
Account Management 
Natalia Carrero
Agency Producer 
Susanna Bergés
Creative Direction 
David Caballero, Miguel Madariaga, Pipo Virgós.
Copy 
Samuel Alcon, Dalmau Oliveras.
Film Editing 
Joan Campa