Bronze

Corporate Identity for a Small Company

Cinemaissí 2015

Client 
Cinemaissí - Latin American Film Festival of Helsinki

Briefing

The festival needed an upgrade that would support the curation and quality of the film selection and at the same time connect with the Finnish target audience without losing the Latin American spirit.

Proposal

A modular system for an easy adaptation dominated by colored lines derived from the abstraction of popcorn and simultaneously gives tribute to the Finnish master Alvar Aalto and his iconic "Savoy Vase."

Contribution

At international level, has had a major impact of physical and virtual reviews that highlight the quality of the project.

Production

Limitation of most materials to 2 inks to reduce costs and increase the production run compared to previous editions. Posters, brochures and promotional flyers are made exclusively in Helsinki.

Credits

Client 
Cinemaissí - Latin American Film Festival of Helsinki