Promotional Item

Big Draw 2017

Client / School 
Museu Picasso de Barcelona


The commission by the Picasso Museum of Barcelona demands an image for all audiences, not only for small children, that is flexible and adaptable to different formats.


A fresh image is proposed that conveys the concepts of drawing and color, through the synthesis of the crayons, and of celebration, through the pennants. The resulting spirit is joyful and playful.


Fresh, didactic and open image to everyone who transports us to childhood through an iconography based on the crayons and the pennants used at popular festivals.


11.000 copies (3.666 of each color).
Paper: Fedrigoni Freelife Vellum White 320 gr.
Inks: 4+4


Client / School 
Museu Picasso de Barcelona
Graphic Designer 
pfp, disseny