Bronze

Online Publication Site

Arquetipos

Client 
Fundación Arquia

Briefing

We understood that the communication of Arquia had cracks in the foundation. Their online platform worked within multiple layers and the inception scenario caused problems, and the excepcional content was gone to waste.

Proposal

Through a new platform, featuring interviews with the influencers of the architecture practice, we could broaden the communication to a new segment group. Giving Arquia an upswing through new platform and content.

Contribution

By pushing the architectural field beyond the practice we could reach a new audience and introduce them to the brand and its services.

Production

The platform is not designed by sections, but instead highlighting the content from the very start. The interviewees are photographed in their natural environments by photographer Martí Pujol. Developed by Llos.

Credits

Client 
Fundación Arquia
Art Director 
Folch
Graphic Designer 
Folch
Creative Direction 
Folch
Photography 
Martí Pujol
Typography 
Lyon, de Commercial Type Foundry y Gräbenbach, de Camelot Typaces
Web Developer 
Llos