all things beautiful come from nature

Silver

Art Direction in Audiovisual

all things beautiful come from nature

Client 
Shiseido

Briefing

Create a content for digital media that emphasizes the natural ingredients of the new Waso cream to present the new product in an attractive way for the young audience. For that, there was an insight "all things beautiful come from nature".

Proposal

We focus the film in the process of creating an artistic and sculptural piece generated from the data obtained from the growth, color and sound of a set plants and flowers related to the ingredients of WASO.

Contribution

Join technology, nature and art in a dynamic, visual and tangible way: a piece of art made by nature thanks to technology.

Production

The design and technology were conceived as if the project were to be carried out in a real way in an art gallery. More than three months of work between timelapses, filming and CGI.

Credits

Client 
Shiseido
Art Director 
DVEIN + espadaysantacruz studio + david diez
Technical Direction 
Miguel Espada
Agency Producer 
Kana Wakabayashi
Creative Direction 
Azsa West
Design Manager 
Alejandro López Bravo + DVEIN
Cinematography 
juan santa-cruz
Executive Producer 
Bart Yates, Ryan Goodwin-Smith
Film Editing 
María Antón Cabot
Film Director 
DVEIN + Espadaysantacruz Studio
Music 
Banjo Soundscapes
Production Company 
Blinkink + Espadaysantacruz Studio
Other 
Robotics: Universal Robots
Production Manager 
Nerea Goikoetxea + Alberto López Garrido