Bronze

Corporate Publication

ABOUT

Client 
ELISAVA Escola Universitària de Disseny i Enginyeria de Barcelona

Briefing

New merchandising piece for ELISAVA students. The brief, totally in white, conduces the design team to a development of a significant piece, while asking themselves what design means to a school like ELISAVA.

Proposal

Concept: A dictionary gathering key word for talking about design today.
Design: Simplicity, legibility, and dynamism. One typo and two inks are used: red for ELISAVA's speech and blue for the dictionary.

Contribution

Through a selection of concepts, the ELISAVA's design dictionary is drawn up, which means a contribution to the design world within the field of university teaching.

Production

Print run: 1.500 units / Production budget: 1.800 €
Fitting so many print runs to this price implied that ink, paper and format were adjusted without reducing visual and design quality. The format 10×15 makes it a pocket book.

Credits

Client 
ELISAVA Escola Universitària de Disseny i Enginyeria de Barcelona
Art Director 
Studio Albert Romagosa
Graphic Designer 
Studio Albert Romagosa
Creative Direction 
Studio Albert Romagosa + Adolfo Abejón
Copy 
Albert Romagosa + Adolfo Abejón + ELISAVA